CATEGORY: Business

Announcing some important updates to our Two-Step Verification feature

We recommend Two-Step Verification to everyone, as it’s the most fool-proof way of keeping the domains in your Name.com account secure – and it’s totally free. It’s especially important for people who have hundreds or even thousands of domains in their accounts, as they’re more likely to be targeted by bad dudes trying to hijack domains.

The basics of our Two-Step Verification process are still the same—create a unique credential for your account, and then use a smartphone app to generate unique login codes—and it remains a totally free feature for all Name.com customers. However, if you were previously using Namesafe we’ve made some changes that will require you to update your verification credentials by March 5, 2015 to keep your account secure.

How to Blog | The Web Address with Bloggers on Blogging

One of the biggest hurdles to a successful blog is finding the time to write and produce content on a regular basis. In this quick episode of the Web Address, we offer some tips and tricks to keep blogging productively. From using your voice recorder on your phone to creating a content calendar to keep you motivated and on track, getting the most out of your time and your blog doesn’t have to be difficult.

Keep your mitts up: How to protect against unauthorized domain transfers

This post is meant to give you recommendations on how to prevent a potential domain hijack before it happens, because once a domain transfers to another registrar it can be difficult to re-acquire, especially if the transfer was in compliance with ICANN policy. If the registrar is not willing to transfer the domain back into your control then your options for recovery become very limited.

Speed up Your Website | The Web Address Ep. 6

We were perusing Entrepreneur Magazine (you may recall our appearance in the prestigious publication) and we came across a Boulder company sharing some dire news: If you’re a small or medium business and your website isn’t loading fast enough, then you’re going to have a hard time competing. The Amazons and Ebays of the world have entire teams dedicated to optimizing their websites. What they don’t have, however, is one Mr. Robert Shires. He’s part of the brilliant team behind Lagrange Systems, a company dedicated to turning your eCommerce up to the speed of mind-blowing astonishment. Shires isn’t only technically savvy, but also hilarious, so you get necessary information about improving your website speed (aka Application Delivery) without drowning in tech talk. And, as you’ll see, we’ve taken measures to make sure he stays away from mind-numbing buzzwords.

3 ingredients for cooking up a killer marketing strategy

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Making a killer online marketing strategy isn’t the most difficult thing to do as long as you keep a few fundamental ideas in mind. You need to remember to define your target audience, set clear goals, and address competitor weaknesses when crafting your marketing plan. If you remember to do those three things, there’s no reason why you shouldn’t be able to successfully grow your business.

Google is making SSL Certificates a bigger priority in search rankings

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Google has just published an interesting blog post about SEO best practices on its Webmaster Central Blog, and one interesting detail is that Google is going to start ranking sites with SSL Certificates higher. Google is making this move because it believes in making the internet a more secure place, and a more secure web starts with more secure website connections.

Public Relations Tips From a PR Pro | The Web Address Ep. 4

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At name.com we like public relations advice as much as any business, but we would be remiss to say that we weren’t overwhelmed with giddiness to hear what Doyle Albee has to say about taking on big issues in a way that makes you look good while actually doing good. So we highly suggest that you watch this month’s Web Address. Mr. Albee, co-owner of Metzger/Albee PR, lays down his decades of experience in a candid, funny and informative way. He reminds you of your access to the biggest megaphone on the planet, that news reporters would like your help (not your generic press release,) and how he helped turn around one of the biggest gaffes in corporate history. He also shares that if you have a job traveling the world taking pictures of beautiful people drinking beer, then maybe you’ve found your place in life. Thankfully for us, Albee moved on from that early (yet awesome) gig to garner a world of PR experience to share in this month’s Web Address.