At Name.com we’ve been trying to figure out how to maximize our marketing efforts. And that doesn’t just mean increasing the number of domains we can sell, but rather finding out how can we be better members of the tech and local community. People and companies talk about community all of the time … but are they really doing their part to benefit it?
Lessons learned from the Internet Summit conference
Last week I was lucky enough to attend the 2016 Internet Summit conference in Raleigh, NC. It was two full days of panels, sessions, and talks with digital marketers representing companies of all sizes, who came together to share their expertise with others in the industry.
Even if you weren’t at the conference, you can still learn from the event and apply some of these strategies to your own marketing tactics. Here’s a roundup of our top lessons learned from the event.
Why you need to stop using a personal email for business
If you’re in the U.S., you would have to be living under a rock to not have heard about Hilary Clinton’s email scandal, in which the former secretary of state used her personal email account for work-related purposes. It’s a cautionary tale that serves as a good reminder to keep your business communications separate from your personal ones.