How to Take Better Pictures | The Web Address Ep. 7

It’s all about the picture. It’s not that people don’t want to read (well, not always), it’s that people don’t have the time to read. Besides, what attracts you more: an intriguing photo or a huge clump of words? Right. That’s why I’ll keep this description to a minimum.

This week’s Web Address features Craig Walker, two-time Pulitzer Prize photographer from the Denver Post. He’s shared stories from around the world with pictures that have truly touched the lives of millions. He joins us to help you get a better photo.

Speed up Your Website | The Web Address Ep. 6

We were perusing Entrepreneur Magazine (you may recall our appearance in the prestigious publication) and we came across a Boulder company sharing some dire news: If you’re a small or medium business and your website isn’t loading fast enough, then you’re going to have a hard time competing. The Amazons and Ebays of the world have entire teams dedicated to optimizing their websites. What they don’t have, however, is one Mr. Robert Shires. He’s part of the brilliant team behind Lagrange Systems, a company dedicated to turning your eCommerce up to the speed of mind-blowing astonishment. Shires isn’t only technically savvy, but also hilarious, so you get necessary information about improving your website speed (aka Application Delivery) without drowning in tech talk. And, as you’ll see, we’ve taken measures to make sure he stays away from mind-numbing buzzwords.

How to test your applications to make sure they work with new top-level domains


Google recently announced a tool at the Google I/O conference called Domain Test. Domain Test is a way for developers to test if their applications are compatible with the new top-level (TLD) domains that are currently being released. The Domain Test product was launched as a partnership between Google Registry, Donuts, Uniregistry, and Ausregistry as an open source project available under the Apache 2 license, and is currently available to be used for free on 126 New TLDs.

Domain Test is a powerful resource for developers because the New TLDs contain new domain aspects such as long lengths and non-Latin characters that can cause software bugs. The tool is currently available on Github and the repository is filled with documentation and code for Domain Test so that developers can easily find and fix problems.

The service runs on AppEngine and any developer can use it. You can head over to GitHub and use Domain Test here.

The Website Builder is Here

Remember when…

Many years ago the World Wide Web made a promise. It told people that they could build their own website and it would look sleek and pretty. Many websites were made, but many people were disappointed. Many websites have been abandoned, fading away as low-price, low-quality promises on the lonely outskirts of the Internet.

But today, we are here to fulfill that promise. Today … we introduce’s website builder.

How to Create a Custom .US URL Shortener


The shorter a web address is, the easier it is to remember and share. That’s why a lot of sites that have long URLs are turning to link shorteners. By now, you’ve probably noticed on Twitter that there are tons of short URLs such as,, and Sure, you can use one of these services, but what if you want to have your own branded URL? It’s easy to create your own custom URL shortener, and .US is a perfect domain extension to do it with, because it’s only two characters and it’s easy to remember.

Say for example you have a WordPress blog. The URL for a blog post might be… that’s a really long name and doesn’t look too nice if it’s getting shared. If you set up a custom URL shortener, you could use something like That looks way better, right?!

How to Create Your Custom .US URL Shortener

  1. Register a short version of your blog’s URL as a .US. You can do that easily here.
  2. Choose a service that can create custom URLs using your new domain. Some of these services include and A quick heads up though—some of these services may require you to pay a small fee to enable custom URL shortening.
  3. That’s it—you’re done it! It’s THAT easy. You can now start using your brand new shortened URL when sending people to your blog or website on social media.

Do you have a .US that is a custom shortened URL? Tell us what it is in the comments!


How to use email forwarding to create an email address with your domain name

You don’t need a hosting plan to have a custom email address using your own domain name. If you’ve registered a domain, you can create an email address by using’s free email forwarding service.* Here’s how:

*Note that this is a forwarding service, and not a new email inbox. Replies will come from the email address you forwarded your email to, rather than the address you created with your domain.

1. Log in to your account and select a domain

I’m going to set up an email address using I’m not using this domain for a website at the moment, and there’s no hosting plan associated with it, but I can still use the domain to create an email address.

To get started, I’ll click on the domain name to move on to the settings for the selected domain.


A few awesome uses for URL forwarding

Today we’ve got a video on how to use’s URL forwarding features. In short, URL forwarding allows you to redirect users from your domain to another website.

You might think, “Not too exciting,” right? WELL YOU’RE WRONG. Here are a few useful ways to take advantage of URL forwarding:

Aliases for generated URLs

Bids start at $0.01. Shipping is $11.99. I’m not making this up.

Pretend you have something really cool that you want to sell on eBay, like a mouse-shaped chicken nugget (seriously). Now you want to promote your mouse-nugget auction. Which URL are people more likely to remember?

Option A:
Option B:

The choice is clear, right? If you purchase a simple domain name and set it to forward to the eBay listing, it’ll be much easier to tell people about the rodent-shaped piece of fried chicken that you’re selling on the internet.

Social media sites, blogging platforms, Craigslist, real estate websites, Google Maps, YouTube, and tons of other services all create long, indecipherable links. URL forwarding makes sharing those links easy.

Moving to a new domain

If you’ve moved your site to a new domain, you can use URL forwarding so that people familiar with the previous domain can still find your site. It’s pretty frustrating to end up at a dead link. became in 1998, and to this day is a forwarding URL.



Forwarding from similar domains

Let’s say someone wants to visit your site, but they don’t quite remember the URL, or they’ve got fat fingers and they just type it incorrectly. If you can anticipate the incorrect URLs that a user might type, you can purchase those domains and have them redirect to your intended website.

Similarly, you can purchase multiple TLDs and have them redirect to the same website. So,, and could all send a user to the same place.

If you want more of the nitty gritty details on URL forwarding, here’s a tutorial from our support team.


Don’t Get Hacked: Password Lessons from the Flame Broiler

It lasted for over an hour and was so ugly that even their competitors were sending out empathetic Tweets.

mcdonalds empathy burger king

Burger King’s Twitter account had been hacked, and not only were the hackers sending their own racially-charged tweets about Burger King employees “crushing and sniffing Percocet in the bathroom,” but they also changed all the branding from BK to McDonalds. They even went so far as to promote McDonald’s new Fish McBites.

burger king twitter hacked

So with this kind of nightmare playing out in real life in front of the whole world, we thought it was time to contribute a quick, legitimate  piece to the “how to come up with a great password that’s memorable and fun and makes you feel safe” articles that will be swirling around the ‘net. From our staff we compiled dozens of tips all shrunk down to this one convenient list of tips and tricks for a better, safer, more memorable password.

Caroline Temple, our Affiliate Marketing Manager, knocked out 8 quick pointers for better Internet security:

1. Well – duh – we’ve got the free 2-step verification.

2. Don’t use words like “H3LL0!”  The programs designed to crack passwords have included subbing numbers for vowels now.

3. Consider the “pass phrase”.  Like “IReallyLikeCoffeFirstThingInTheMorning10:00am”

4. Change your password often.

5.. Don’t use the same password for more than one account.

6. WRITE  your passwords down somewhere safe.  Try your darndest to not store them within a document that can get hacked.

7. Review all those apps that you have given access to your Twitter account – maybe it’s time to revoke access of apps that don’t use SSL certificates or that you have not used in a while.

8. Always make sure the URL bar up top reads “https” before logging in to any account.  that means they have an SSL certificate installed that will encrypt your information when logging in.

Some of these steps can be completely alleviated with great tools like oplop (courtesy of Pat “P-Mo” Moroney) that let you simplify all your passwords to a nickname and one master password. And Fitz in support reminded us to plug one of our customers, Last Pass, a secure password manager that promises to make your life much easier.

Finally, it should be noted, that your password should NOT be any word or phrase associated with your personal information or business products. Those are very easy to hack. Like I should not use “Jared1” and you definitely should NOT use “whopper123”  as Burger King, the Home of the Whopper, used up until recently.

We’ll leave you with this helpful password hint from one of our favorite web comics, XKCD

cartoon password strength tips tricks