‘User Experience’ Articles

According to Zippia, 89% of people have switched to a competitor’s website after having a poor user experience. Modern consumers have a wide range of options regarding platforms and service providers, making it easy to choose a competing brand when faced with a roadblock in their purchasing journey.

One of the primary benefits of becoming a domain reseller is enhancing the customer experience by providing an in-demand service within your existing platform’s workflow. SaaS platforms, in particular, can receive the most significant impact from this offering by creating a cohesive, in-platform experience with an API integration.

In today’s digital landscape, establishing a robust online presence is paramount. Integrating domain registration services into your product offerings isn’t just an add-on – it’s a strategic avenue for fortifying your product lineup and elevating the overall customer journey.

When digital platform businesses provide custom domains alongside existing products and services, they can reduce friction and meet their customers’ domain name needs. While several registrars offer domain reselling options, not all domain service providers have suitable integration options for businesses at different growth stages.

The domain market has grown significantly over the last decade, and the trend is not slowing down. Experts predict the market will reach $1,025 million within the next 2 – 3 years. Businesses can tap into this growth by seamlessly integrating domain reselling into service offerings.