With the release of .LIVE just one day away, now is a good time to consider how live streaming as we know it may change as the internet continues to evolve. People want access to events, information, and experiences as they happen, and live streaming is one of the most dynamic ways to do so.
We’re big fans of third-party services that allow businesses and individuals to live stream to their audience, but we also think there’s an opportunity to optimize your brand at the same time. That’s why we’re excited to introduce Periscope and Twitch to Name.com Apps, allowing you to connect custom domain names to streaming profiles with just the click of a button.
Having a custom domain that points viewers to your account will create a better live streaming experience for your followers. Rather than burying your live streaming link in your existing website or asking viewers to look you up on Periscope or Twitch, you can create a memorable domain name that will take users right to your channel.
Connect with Periscope
If you love to live stream, look no further than Periscope to share experiences as they happen. Whether you are attending a major event, talking to fans, or witnessing history, live streaming can connect your audiences to experiences they are not able to have in person. Periscope is great for world travelers, journalists, celebrities, or anyone who wants to share a moment with family and friends.
Connect with Twitch
If you’re a gamer, Twitch is the place for you. Live stream whatever video game you’re currently playing to share the experience with the countless viewers who visit the site. By creating a unique, memorable domain name that can be connected with your channel, you can encourage more repeat visitors and easily share your URL with new ones. Avid gamers can live stream on Twitch for a new, interactive gaming experience.
Live streaming on sites like Periscope and Twitch is just the beginning of what is sure to be a growing trend. YouTube’s live stream of the first game in Germany’s soccer season and Yahoo’s live stream of the Bills-Jaguars game were both highly successful events that brought in millions of online views. Traditional media will continue to listen to viewers’ demand for immediacy by offering more options for live streaming content.