CATEGORY: Business

Why it’s time to get your brick-and-mortar store online

Toys R Us, the iconic retailer of our childhood, filed for bankruptcy this month, citing a lack of traffic to their brick-and-mortar stores as one of the reasons why the business has been on a slow downward spiral. Their lackluster online store and their inability to compete with online retail giants like Amazon proves that having a customer-facing storefront is no longer enough to bring consistent business through the door. If you own a brick-and-mortar business that sells goods, it’s time to seriously consider taking your shop online.

4 tips for increasing your blog traffic

Once you start your first blog, write an incredible article, and hit that publish button, it’s easy to expect the blog views to roll in overnight. Unfortunately, that’s not always what happens—it takes active promotion and a little strategy to build a blog audience. If you’re first starting out, here are a few tips for driving more traffic to your blog posts.

How to install WordPress through Name.com hosting

Ready to start a WordPress blog? Most people don’t know that it’s simple to set up via third-party hosting, where you have most control over your domain and website.

While our WordPress hosting product is great for beginners, more experienced website creators might want to have the full access that comes with one of our hosting packages. Here’s how to manually install WordPress on your website via an existing hosting plan.

Trusted links can increase click-through rate by up to 39%

Our friends at Rebrandly share their thoughts on why custom branded links are important and how you can be using them to boost social engagement.

When someone sees an article you’ve shared, you have only a couple of seconds to grab their attention or they’re going to scroll right past the content you’ve worked so hard to create. Their eyes quickly scan the image, the title and even the link. They’re deciding if clicking this article is worth their time and it happens so quickly that they don’t even realize they’re doing it. It’s psychological.