Your website may have intuitive design, a flawless user experience, and compelling imagery—but at the end of the day, none of that matters if you’re lacking one very important thing: great content. Name.com’s Content Manager Ethan Conley and I recently sat down to talk about what it takes to create an incredible content strategy for your website.
The long road to internet success, part 5: Community
Part 5 of the series, “The long road to internet success”. Read Part 4 here.
If you recall, we began this journey—this journey to build my online profile and, more harrowingly, increase my wife’s confidence by approximately 23% in my ability to one day host the Academy Awards—on the back of Name.com customer Helene Kwong’s three rules to success: Content, Consistency, Community. We have taken some detours like, for example, when we covered fear. Fear, it turns out, is detriment to all three Cs. But then I realized that freaking out over fear is dumb. Sure, if you’re getting attacked by sharks, be afraid and probably act on fear, but when it comes to creating and promoting content, you’d better be bold. Or at least pretend to be. Here’s a photographic example:
Our secret for improving workplace productivity: G Suite
When you’re running your business or going about your workday, you’re focused on checking off your to-do list, furthering your goals, and coming up with new ways your company can grow and succeed. The last thing you want to worry about is problems while collaborating with your coworkers or clients.
How to start a blog on WordPress
Blogging has become incredibly popular over the past few years, and can be a great source of information and entertainment for online users. If you’d like to start your own blog for fun or for business purposes, WordPress is one of the best platforms available for hosting your website. Let’s walk through the steps it takes to start your own blog on WordPress.
Small business owners—participate in this free virtual conference
The long road to internet success, part 4: Content with content
Part 4 of the series, “The long road to internet success”. Read Part 3 here.
So far we have traveled down an amazing road. To recap (or you can do it here, here and here), we’re trying first hand to see what it takes to grow a brand on the internet. We began with an intro to the project—this idea that a Name.com employee can use Name.com products to catch up with his dreams—and then moved into the importance of consistency before dealing with the overwhelming specter of fear.
Live streaming platform Stream explains their switch to a New Domain
The long road to internet success, part 3: We veer into fear
Part 3 of the series, “The long road to internet success” Read Part 2 here.
Last week we said that part 3 of this long journey would be about content, but a universal theme kept coming up: fear. Maybe not fear like horror movie jump scares, but something even more terrifying: the fear of failure. The fear, in my case, of getting on stage … and failing. So we’re going to veer here a bit and talk to some amazing entrepreneurs and/or comedians about overcoming the obstacles in your head.
Our best website tips for small business owners
National Small Business Week has been taking place in the U.S. over the past few days as small business owners come together to share insight and learn how to best grow their business. We’re adding our two cents with advice on how to make your small business stand out online.