Email is a great way to engage users with your business or website, let clients know about discounts and deals, and encourage repeat visits. But the time and effort you put into these emails is all for nothing if they end up in a spam folder. Follow these six best practices for better email deliverability.
Why you shouldn’t use a free hosting plan
There are a ton of options out there when it comes to choosing a reliable hosting plan, but one of the most common mistakes that people make when starting their website is choosing free hosting over a higher quality paid service
“But it’s free!” you say. And while yes, choosing a free hosting plan seems like an obvious win, there’s a lot more at stake than a few bucks saved on web hosting. A free hosting plan is less ideal than a normal, paid plan for the following reasons.
How a powerful online presence can help freelancers win more jobs
That traditional 9 to 5 office job has been slowly changing over the past several years, as the modern workforce looks for new ways to achieve that coveted work-life balance. Freelancing and contract services offer an ideal solution for those who are looking for a source of income that offers freedom and mobility.
Twitter joins the live streaming fray with an impressive lineup
We’ve said before that live streaming is one of the most popular and fastest-growing ways to communicate with an audience online. So it’s no surprise that Twitter has joined the live streaming bandwagon, debuting the new feature with live streamed coverage of tennis games at Wimbledon last week.
Our 5 biggest takeaways from Social Media Day Denver
Social Media Day Denver, hosted by Colorado Women in Social Media (CWSM), took place just last week and was a great opportunity for local entrepreneurs and marketers to learn how they can make the most of their social media presence. Here are our biggest takeaways from the conference and some tips that can help you create a stronger social following for yourself or your business.
How to redirect a custom domain to your Etsy shop
Etsy is an awesome way for sellers around the world to sell their custom goods to an eager audience of buyers. But marketing your Etsy store can be difficult without a simple way to direct your customers to your web store. An easy solution for this problem is forwarding a custom domain name to your Etsy store. The process is much simpler than it sounds and is a quick, affordable way to give your Etsy store a more professional look.
Why custom email is a must in the light of increased DMARC adoption
If you regularly send outbound emails to website visitors or customers, a recent increase in the adoption of DMARC could seriously affect your sends if you are not using a custom email address. Increasing numbers of email service and email marketing providers are cracking down on the use of generic email addresses in an attempt to protect receivers from phishing and spam. Although DMARC adoption is good news for email receivers, it can be bad news for email marketers who are not using a custom email address.
What’s the difference between HTTP and HTTPS?
You may have noticed during your various online escapades that the ever familiar HTTP in front of a domain name occasionally turns into the less familiar HTTPS. Depending on your browser, this may also be accompanied by a color change in the address bar to green, a lock symbol, or other signs that make the URL field look different from what you’re used to. What does it mean? Does it really make a difference?
5 things to look for in a quality web host
Hosting is a necessity for anyone who wants to create a website and build their online presence. But many shoppers find themselves at a loss when it comes to choosing a reliable web host and determining which hosting plans are suitable for your needs. Luckily, there are a few basic questions you can ask that can help you choose a web host that is right for you.
5 reasons you need a .LIVE domain for your live streaming channel
Whether you live stream to thousands of viewers each night on Twitch or just use Facebook Live to show grandma and grandpa what you’re making for dinner, live streaming is the latest social media phenomenon, and it’s growing at a rapid rate. Businesses and individuals alike are now asking themselves how live streaming can be used to build their audience, promote engagement, and help them meet personal or business goals.