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SEO Series Part 2: Why Link Structure is So Important!


(If you’ve just shown up, click here for Part I of the SEO How-to Series. And welcome)

Links = Votes!

Links as votes is a helpful analogy to remember. Basically, if Page A links to Page B, then Page A is casting a vote that Page B is relevant to the keywords used in the link text or anchor text connecting the 2 pages (example: in the link to Name.com at the end of this sentence the “link text” or “anchor text” is domain name). In addition, votes can be stronger or weaker depending on factors like overall trust of the link, PageRank of the page it came from, and even how significant the relationship between Page A and Page B is.

In other words, the more votes that Page B gets, the higher the likelihood it will rank higher for keywords...

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Name.com + Small Business Saturday


Name.com Supports Small Business Saturday! Get your small business site up in a flash with our website builder, PageZen. Now through 11/26/11 use the promo code ‘GETONLINE’ and receive 25% off.

Have you guys heard of Small Business Saturday?

All the big box retail stores cash in on Black Friday, the notoriously huge shopping day following Thanksgiving. E-commerce sites have their big day the following Monday, coined Cyber Monday. So where does that leave the small mom & pop shops? Alas, Small Business Saturday was born. American Express first created the event on November 27th, 2010 and it rapidly gained popularity. Small business owners have carried the momentum and this year promises to be even bigger than last. Just check out the 2.2 million ‘Likes’ on the Facebook page.

As a small bus...

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Free your videos and win cash with Name.com and 5 Minutes for Mom


In mere moments I’m going to tell you how to win some money. But first, this announcement: Name.com has created the coolest app. It sends your smart phone videos to your family and friends from anywhere and at anytime.

Here’s how it works: No more faulty phone uploaders! No more plugging in! Cut the cord and download our new app. You simply shoot a video and then use the app to send it to Facebook, Twitter, Vimeo, YouTube or your own Name.com registered .TV domain! You can register your .TV as you upload your video for 99 cents per month. So if you have a great video of, say, your friend who has some trouble dancing, then you can own TroubledDancing.TV and share it with the whole family.

(And you domainers may have noticed something: YES you can own a .TV domain BY THE MONTH!)

You may ...

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Name.com Daily Tut: Installing and Using Apple iTunes Match


It used to be difficult to pick which person at Name.com was the biggest Apple Fanboy/girl. Then along came Michael and, it’s clear, none of us can compete. He has every gadget and he knows everything about every gadget. That’s a big step, going from wannabe Fanboy/girl to the real deal Fanboy/girl, as many people use only about five percent of their Apple product’s potential. Michael uses it until he’s in sync, as if he embodies its technology. It’s weird, especially when he needs something and uses your face as a touchscreen. But we get many uses from Michael (I’ve heard his computer say his name like that car in Knight Rider) including incredible web design and these useful Apple tutorials.

As you can see it works!

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Beer Friday: We got a Keg Cap Tap


The story around the office wasn’t so much our new gift, but that something had “cleared the war room”. The “war room” is where our dev team holes up in a small space withlegend of karate kid concentrates like a name.com developer charts, graphs, computers and the concentration of Mr. Miyagi. They stay there all day troubleshooting and brainstorming. It’s a big deal, and we’re told that those of us on the outside will never understand.

But then the the inventor of the Keg Cap Tap sent us “the perfect tap handle for every keg.” It was if the war room guys had just found out about sunshine. They wandered out into the open and gathered around the kegerator. With quiet admiration they celebrated the latest innovation in beer liberation.

The keg cap tap from Colorado inventor Matt Ferris.

Some of you may know that every keg comes with a little cap...

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Quick Apple iPhone 4S Siri Demo


When I first heard of Siri I thought people were abuzz about Tom Cruise and Katie Holme’s daughter. I read one Tweet that said “Siri is wicked” and I thought, “Sweet jeeso she’s only like five.” And her name is “Suri.” Luckily the social media outburst was all about the speech-recognizing “personal assistant” that comes with the Apple iPhone 4S. As it turns out, she (in America all I’ve heard is a female voice) is pretty wicked. Check out this demo we did at Name.com.

Bad girl Siri! Pretty cool though. With both a speech input and output, you can speak into it and Siri responds. It’s more than you get from most humans (unless it’s Name.com’s legendary customer support.)

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Infinite Search is Infinitely Awesome


For a Web with infinite possibilities, why not an infinite search? Now you don’t need to search over and over looking for different domains. They’re all right here with Infinite Search. Owen Borseth (O-Bo), who for the most part seems to be integral to the functioning of Name.com, gives us some insight on the latest tool from Name.com Labs.

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PageZen Top 5 Tips and Tricks


Like we’ve said before, PageZen is easy, and we don’t say that in the condescending oh-we-know-you-can-do-it way that someone says right when they give you a ton of work. We’re saying it in the old school “it’s easy” way. Back when “bad” meant “bad” instead of “awesome” and “sick” was still ill. PageZen is easy. Here’s how you take your PageZen website to the next level.

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PageZen is Easy. Really easy.


The one-pager is FREE and it’s free to start the total PageZen package. So if you want to see how easy it can be to build a website for your business or your hobby or your cat, then please take our 14-day trial run.

You’ll note in your account that your domains come with a free trial run of PageZen and SEO Tutor. Give ‘em a whirl and let us know what you think. We even have some even easier Tips and Tricks to help out. Oh, and nice work Otto, Quin, Name.com staff and the baristas at Ink! We couldn’t roll out top-notch production without you.

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What we should learn from the Crock Pot Girls


Let me be the first to try and share the success of an Internet Sensation. This time it’s not a kid high on nitrous oxide or an interesting squirrel. This time there’s meat, real honest-to-gosh meat. It’s the Crock Pot Girls. They are three mothers, Allyson, Jenna, and Nicole who, as their Facebook page says, “decided here was a great way us moms can exchange crock pot recipes.” Sounds pretty darn simple, and that should be the main lesson. KISS: Keep It Simple…Silly (Moms loathe the word “stupid.”)

So they go about this straightforward project and in less than ten days score half a million “likes” and so many wall posts they have to beg people to behave and follow the rules. What are the rules? Well, simple: share recipes. Now that’s about as Abigail Adams as you can get...

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