With today’s technology we receive our information faster than ever. A news story that started as a single Tweet or photograph can make headlines within minutes. And better yet, anyone with access to a smartphone and the internet is capable of breaking news. If you want to share something that’s happening right at that very moment with your followers, it’s all at your fingertips.
How to get the domain name you want (even if it’s unavailable)
You’ve come up with a brilliant idea for a new product or website: You’ve already brainstormed a killer website name, wordsmithed a clever slogan, and even designed the graphics to go along with it … only to find out that the domain name you planned on registering is already taken.
Unfortunately, cases like these are not uncommon. Generic domains have a high level of occupancy, so many of the best names are already being used or are sold at Premium prices for thousands of dollars.
Despite all the doom and gloom, stories like these can have happy endings. Rather than having to make your selection from a limited pool of generic domains, you can now choose from hundreds of unique domain options that will define your brand and differentiate your online presence. By thinking outside the box, you can create a web address that is memorable and relevant to what you do.
Why you should be using complementary domains
If you haven’t already heard the news, here it is again: The internet is expanding at an insane pace. Website owners have more opportunities than ever to create a striking online presence that will attract the interest of internet surfers.
But the simple days of one-site, one-URL are slowly caving away to the more evolved practice of branded navigation, which simplifies the way users find specific information about your site or company. All you need is one key tool: complementary domains.
The domain exclusively for New Yorkers: .NYC
Do you live in one of the Five Boroughs? If so, there’s a domain out there just for you. Meet .NYC, a domain name exclusively for New Yorkers. Whether you are a business owner, politician, or just a proud resident, you have the opportunity to register an exclusive domain name that is sure to stand out.
Give your personal website an edge with New Domains
If you’ve ever Googled yourself before (and admit it, you have) it would be shocking to hear that every result that showed up was actually about you. Sure, you might get lucky and rank within the first couple of hits, but there’s usually going to be someone else out there with the same or a similar name. And that can get a little awkward—especially when a potential client or employer who looks you up comes across the personal website of someone other than you.
New Domains allow individuals to create custom URLs that show your personal brand and expertise. Rather than than using a generic domain for your personal website, choose a domain that stands out.
Apple has baked the domain apple.news into iOS 9
We have been seeing a lot of great usage of New Domains extensions recently, including usage from some really big companies. Google just announced their new parent company, Alphabet, will be using abc.xyz, The Hunger Games is using thehungergames.movie. And now Apple has baked the apple.news domain directly into iOS 9 through the new Apple News app. The biggest company on earth has made it so that whenever you share an article through Apple News, the link will be transformed into a shortened apple.news URL. As huge tech nerds with an office full of Apple devices, we are pretty excited to see Apple using a .NEWS domain in such a far reaching way.
Apple.news marks the rise of New Domains
Apple has been a pioneer in the technology industry for years, paving the way for innovation in electronics and software. So it comes as no surprise that Apple is at the forefront of a new type of technology that is changing the face of the internet: New Domains.
Political campaigns and the internet: A match made in New Domain heaven
You would have to be living under a rock to not have heard about the upcoming U.S. presidential election. And if you so happen to live under a rock, then props to you dude, we don’t judge.
The internet has played an enormous role in the outcome of political campaigns in recent years. In fact, some claim that without the internet, President Barack Obama would not have been elected in 2008. No matter what you believe, there is no argument that the internet is the main source of information about political campaigns for most Americans.
Something happens to your brain with technology. It’s as if it’s been waiting for millennia, for thousands of generations, to have the chance to do as much as the internet allows you to do. The upside to digital innovations is that someone can now start a colossal company from their mother’s basement. The downside is that you’re supposed to start a colossal company from your mother’s basement.
Branded navigation: How New Domains make it easier to share your best content
An online presence is a requirement for modern day businesses that want to prosper. But for most companies, that means more than just a website: it involves YouTube, Twitter, Facebook, a careers page, and more. And across each of these platforms or web pages, a strong, recognizable brand image must be present.