Tips

Twitter, FourSquare VC Says "Be Your Own Bee-Yotch"


There’s some offensive language here, but sometimes (and I’m sorry mom) it can be effective. Fred Wilson, whose mere presence is every startup company’s fantasy, offers his advice on whether to use Twitter, Facebook or Google Plus.

You know the Smash Summit has good content when the lighting is awful, the sound even worse, and people are still riveted by the speakers. (Not to call you out Microsoft, but this was your building and your Internet didn’t even work. I was kind of hoping for a giant paperclip to come and help me.)
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How To Spot a Domain Scam


In the past we’ve posted about the Domain Registry of America scam, and there are a few sites out there showcasing some of the other ones that are out there. One of my favorites is http://www.the-name-i-wanted-was-already-taken-so-i-used-a-lot-of-dashes.com/. Rather than continue posting about specific scams, we wanted to share some tips on how to spot them.

Know how your registrar communicates with you.

Most, if not all, of the major registrars will communicate primarily through email. If you receive a letter in the mail asking you to renew your domains, that should be a red flag. If you receive a cold call pressuring you for information, another red flag.

Know your registrar’s payment policies.

Since the majority of registrars do business online, you are most likely going to be paying w...

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We wanted to follow up our second podcast (SEO Basics) with a video that shows some of the tips we discussed. In this video we once again use Beer Fridays as an example and show you how to edit your page title, meta data, and permalinks using WordPress.

There are tags in the video you can hover over to skip to the different sections. If you have any thoughts or questions, let us know in the comments!

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Tips For Building/Redesigning Your Website


Building and redesigning your website can be a daunting task, but it is one of the most important parts of your internet marketing strategy. Here are a few tips we thought we’d share:

Use Effective Page Titles

You want your page titles to stand out from all the others when someone performs a Google search. You also want your titles to provide useful information. A good practice is to use the format “Keywords | Business Name” for your page titles. Often times sites will just put a bunch of keywords in their page titles, which only helps it blend in with the thousand other sites using similar keywords. Keep it to a couple solid keywords with a vertical bar and then your business name to help set you apart.

Flash Isn’t as Flashy as You Think

Websites built in flash may look cool, but all this...

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Tip: Using nslookup to Verify the Status of Your DNS Zones


nslookup is a utility used to query Internet Domain Name Servers ( DNS Servers ). nslookup can be found on most operating systems and is fairly simple to use. This guide is designed to serve as a quick demonstration showing the most basic features of nslookup. There are many different ways to use nslookup; most of which are beyond the scope of this document. You are most welcome to read through the help menu by typing help :)

Lets begin by opening a command prompt or terminal and type nslookup. This will now show you nslookup followed by >. From here you will use the command ( set q= ). This tells nslookup what record type you are querying for. By default it will look at the record name and return the type and IP address associated with it...

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Tip: Verify DNS & Route to Hostname


I came across this handy little tip last week when helping a customer who was experiencing propagation issues. By “came across” I mean our awesome system administrator, Robert, was kind enough to share it with me.

I’m sure some of us have experienced this:

You update your nameservers to point your new domain to your host, but then something’s fishy. Your site is not resolving. Or, it’s resolving for others, but not for you. What it comes down to, is your site is not working right. You’re frustrated and you don’t know whether it’s a problem with your registrar, your host, or your internet service provider (ISP).

If you find yourself in this situation, following these steps will provide enough information to help reveal any possible routing and propagation issues:

Windows

Start -> Run -> Cmd

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Choosing a Good Domain Name


You’ve decided you want to start a website, either for your business or a personal site. Now what do you do? If you guessed that finding a good domain name was at the top of the list, you’d be correct. This process can be somewhat daunting, so we’ve come up with a list of guidelines to help you pick a good domain.

Generic vs. Branding

Generic domain names are usually dictionary words with a broad range of applications, e.g., Books.com, Coffee.com, Golf.com, and so on. Generic domain names are great because they can lead to direct navigation traffic. This means that people in search of these specific things can bypass search engines entirely. These generic names are often very expensive.

But if you’re an everyday Joe looking to build your personal or company brand, choosing a domain name th...

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Awesome WordPress Resources to Make Your Website..Awesome!


WordPress is a thing of beauty. An open-source blogging platform that gives you complete freedom to quickly and easily create, update, and manage your website. The only downside to having that much freedom is that it can get a tad overwhelming. Below is a list of WordPress resources we’ve stumbled across in our internet travels, and we hope you find them as useful as we have.

WordPress Codex

WordPress has done a great job of putting together this extensive knowledge base that covers just about everything you can imagine in relation to WordPress.

WPBeginner

Great beginner’s guide to WordPress.

Lorelle on WordPress

Fantastic resource from one of the volunteers that helps out with WordPress support.

The Ultimate Guide To WordPress Hacks And Customizations

Great blog post featuring links to v...

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Name Tip: How to Ensure a Smooth Domain Transfer


Here at Name.com we like to think of domain transfers like square dances — it’s easy to get tripped up, but when you know the steps it’s simple and straightforward.

There are a few tips you can follow before you start your transfer to help ensure that the experience will be as smooth as the dance floor at a senior center…wait…well you get the idea. However, should something go wrong along the way, our support staff is always here to help.

The following should be verified before you initiate your domain transfer:

  • The domain is unlocked.
    • This is a setting you can access from within your account control panel that allows you to transfer out your domain.
  • You have not registered the domain in the past 60 days.
  • You have access to the administrative contact email for the domain.
  • Your curre...
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Name Tip: Better SEO with WordPress Permalinks


We’ve seen quite a few blogs recently that are running WordPress and using the default setting for permalinks. It’s unfortunate that this is the default, because it really does nothing for you in the way of SEO. However, there’s a quick fix for this that should help your blog posts get a little more notice.

If you log in to your WordPress blog and scroll down, you will see a “Settings” section on the left hand side. Clicking the arrow will drop down a menu and one of the options will be “Permalinks.” Clicking that will take you to the Permalinks page where you will see the different options you can choose.

The default looks something like http://blog.name.com/?p=167 and that doesn’t really tell readers or search engines anything about your post.

This can be easily changed on the Permalink...

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