Tutorial

Can I transfer an expired domain from GoDaddy.com? (Part 2)


GoDaddy-Transfer-Cover

Last week I began the process of transferring an expired domain from GoDaddy.com. At the end of that post, I had approved the transfer in my name.com account, and was waiting on GoDaddy to complete the transfer. I received the following email shortly after approving the transfer on the name.com side:

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Bearglecorn buys a domain name, takes first step toward internet dominance


Bearglecorn Website Cover Photo

Our wonderful mascot, a part-bear, part-eagle, part-unicorn mashup who goes by the name Bearglecorn, is currently limited to a cameo deep within the name.com About Us page. This must be rectified immediately. Bearglecorn needs his own website, and I intend to provide him with one.

So on that note, welcome to a new weekly feature at the name.com blog, where I’ll document the creation of Bearglecorn’s website. If you’re thinking, “This is just a poorly disguised excuse to show off name.com’s account management features in a logical progression,” well … you’re absolutely correct. Congratulations, you win unlimited free visits to the soon-to-be-active Bearglecorn website. 

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SEO Series – Part 9: If You Build It, They Will Come!


And here’s the final (for now) installation of our series on SEO

Working to build successful inbound links to your site, is one of the keys to success in SEO. The more inbound links you have, the higher quality links they are, the more popular and successful your site will be. When you have a successful marketing strategies and build a quality SEO-optimized site, you are sure to have many quality backlinks to your site.

SEO backlinks

You're the green ball.

The more quality backlinks you build, the better your PageRank (PR) will be. However, the links have to be high quality. Otherwise, the traffic for the site will not increase. Only the most relevant, top quality links will serve the purpose of being seen by the latest page rank algorithm.

There are a variety of different ways to improve site traf...

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SEO Series – Part 8: It’s All Logical… No Voodoo Here!


Get caught up on the rest of the SEO series or get right into this quick lesson on SEO strategies. 

While SEO experts would like us to believe that there is some sort of voodoo or black magic involved with the process, that really is not the case.

SEO companies do not just place a magic spell, dance around a bonfire, and light a candle, hoping that site ranking improves.

There is a logic and a science to it, which is easy to understand.

Rituals to approach SEO strategies

And through the night, they danced for Lord Google

Much of the confusion is due to unethical SEO companies using black-hat strategies. The thinking behind “black-hat” strategy is that businesses need to trick, deceive, and outsmart the search engines in order to improve rankings. While “white-hat” SEO strategies use knowledge of the current algorithms to f...

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SEO Series – Part 7: Strong links are the backbone of your site!


Get caught up on the rest of the SEO series or get right into this quick lesson on backlinks.

Not only are strong links the backbone of your site, backlinks are what the SERPs (Search Engine Results Page) love to find. When you have a basic understanding of what backlinks are, how they work, what they do, and how backlinks are one of the most important factors in getting your bidding directory rank high, then you are definitely on your way to cracking the code that is SEO.

When you have a strong backlink campaign for your site, it is much easier to rank high in the SERPs. As you may or may not know, a backlink is a link from another site that points to your own site. It is important to choose wisely in determining who/which site to get backlinks from...

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Do Not Be Afraid: Website Hosting is Your Friend


First, say this to yourself:

Hosting is easy. It’s the path to online greatness. Name.com will help me. Oh, and I get a free domain. (repeat)

Hosting is quite simply where a website lives. It is its Hobbit Hole. The place where your website’s data, graphics and communication are stored and nourished. It IS simple. Yes, we do have our super-duper easy website builder in PageZen, and we have many people who love it, but we know you can host and build your own website. We really truly believe you can. If you have trouble and want to throw fire at us, we are here to help. But let’s not be afraid. Not today. We’ve even brought in one of our customer support peeps who will walk you through the website hosting process.

And now a pleasant young man named Ryan. (Don’t worry about the big words, jus...

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SEO Series – Part 6: Holy Toledo, Batman! We need some juicy data!


Get caught up on the rest of the SEO series…and then get into this pep talk about Data.

Let the Google Bots find your Data

Like a hot centerfold of the Information Age.

Data governs everything that occurs on the web. No matter how minute or gigantic the topic, there is an unfathomable amount of information available. The internet has opened all kinds of barriers and, nowadays, the discovery of new knowledge or information occurs instantly and is shared by millions. That’s why it’s critical to have both good data to put online and use solid data to measure what is put online.

Search engines demand a steady stream of high quality, high standard information that is constantly being refreshed in our Web 2.0 world. Yet there is constant scrutiny of how it is being used...

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SEO Series – Part 5: The Visible (online) Man


We’re already at Part 5? Catch up with all of our series on SEO!

Having online presence is different from having charisma or stage presence. Online presence can actually be taught and even enhanced with specific techniques. Maintaining visibility online is easy, once you know how! It just takes knowing the necessary underpinnings to get it all going on.

Are you visible online?

Are you there? Increase your online visibility.

The backbone of any online efforts is having the right hosting service. Your hosting service should be able to provide many different components and capabilities for your website, all while allowing you to stay connected to others online. The first critical function is to have the right domain name through your IP, so that your presence is always successfully online...

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SEO Series Part 4: What the Spiders Like…


Look, who’s crawling up my wall SEO How To
Black and hairy, very small
Now he’s up above my head
Hanging by a little thread

Boris the spider
Boris the spider
-THE WHO

While the Google searchbots may not all be named Boris, they do like to crawl. They are also very particular about where they crawl. When your site attracts ol Boris, then your site becomes more recognizable, branding is enhanced, and your business’s ROI is substantial. Here are three ideas for attracting the attention of those pesky searchbots:

Compelling Content – By having original content which is relevant to your business, you are making your site irresistible to Boris. It’s the easiest way to attract site traffic and retain both readers and searchbots...

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SEO Part 3: Human vs. Machine: How people REALLY interact with the search engines


(In part 2 of our series we discussed the importance of link structure. Today we seek the help of humans.)

It can be easy to forget that, at the end of the day, all SEO efforts are not just about the latest algorithms, counts per click, and bounce rates, but are really about getting the human at the other end of the machine to pay attention to your message.

Machines can get in the way of views.

While much time, effort, and energy is spent on man beating the latest machine innovations (in terms of search engines, that is), there are some simple things to remember about how people REALLY interact with the search engines. Here are a few tips:

Readable Copy – Make sure that ad titles and descriptions are targeted for each group at each point of the buying cycle...

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