startmybiz tagged posts

6 Great WordPress Plugins for Business Websites


Do you have a website or blog for your business that runs on WordPress? If you do, there are a lot of plugins out there that promise to help you optimize your site and increase sales. We decided to sift through them and find the best. These plugins will help you keep users on your site longer, help people discover your business, and streamline your WordPress experience.

1. Yoast’s WordPress SEO:

This plugin is a fantastic because it’s the complete package. It lets you change page titles, meta-descriptions, keywords, etc., and shows a preview of  how the page will appear in Google search results.

WordPressYoast

(Download it here)

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The Benefits of Bringing a Small Business Online


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The benefits of bringing a small business online far outweigh the disadvantages. In fact, it could be argued that there are no real disadvantages when it comes to bringing a business online because the Internet is the resource people turn to when they want to learn about products and services. The Internet has become the new first point of contact a customer has with a brand, which means that an online presence is an important strategic weapon for a business to have in its marketing arsenal.

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7 Marketing Tips You Can Learn from David Ogilvy


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David Ogilvy was an advertising wizard. He moved from Great Britain to New York City to become the King of Madison Avenue. He became the King by creating some of the most iconic, and in turn, successful advertising campaigns of all time. What’s arguably just as impressive is that his marketing strategies, which he crafted from the ’60s through the ’80s, were so thought-provoking that they can still be applied to products and services today.

We found and dissected a handful of great quotes from Ogilvy to help ignite your marketing mind:

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10 Creative Landing Pages


Startups spend a lot of time working on their landing pages. This is for good reason, because the landing page is the first time a potential user meets your company and your product. If they like what they see, they’re more likely to sign up for the service or purchase the product. A good landing page gets users interested in a product or service and converts visitors into users. We decided to look at 10 creative landing pages. This list is no particular order, it’s just a random sampling of pages we think are fantastic.

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Big things are in store for Name.com and Vooza


At Name.com, we’re big on collaboration. We welcome new ideas and encourage everyone to speak their mind. That’s not just the philosophy within the four walls of our office, or the philosophy we share with our customers. It extends to forming new business partnerships, too.

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If you look closely you can see the edge of a ping-pong table. It’s there to let you know that we’re cool and hip, and that further exploration of our office might reveal a kegerator.

We recently sent Name.com community evangelist Jared Ewy to New York for a sit down with Vooza. We’re thinking Name.com and Vooza could do some great things together. Why Vooza?

  1. They’re the world’s most unbelievable tech startup, and Name.com understands startup culture. For instance, we have a ping-pong table in our office...
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Is there an exact percentage of keywords you should use for SEO?


KEYWORD DENSITY – IS THERE A DEFINITIVE PERCENTAGE?

good-seo

Keywords have been the central facet of search engine optimization since Google first started delivering returns back in the late 1990s. In the beginning, the sheer number of times that a keyword appeared on a page determined where it showed up in the SERPs. As search engines evolved, the amount that keywords helped became a bit less important. Other factors were added into the search engines result equation. Today, there are over 200 individual metrics that are used by Google to determine a web page’s SERP ranking. And, even though Google’s representatives have tried to downplay the importance of keywords, it is still obvious that they are at the top of the metric list.

Google Weighs In

The real key is to understand how keywords are ...

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Sunrise, Landrush for the New TLDs


Hello!

I’m Scott McBreen, Domains Operations Manager at Name.com. With all the excitement regarding the New Top Level Domains (nTLDs) there are many people wondering how the new domains will be made available.  Others may be curious if it is worth the money to register an nTLD for use as a personal/professional website, or even for investment purposes.  Follow along below for responses to both those questions.

Registry operators, those that manage databases for Top Level Domains (TLDs) such as .com, utilize multiple strategies when making domains available to the new TLDs domain name operation managerpublic. Some registries will restrict who can register domains under their TLD, while others will make domains available to general public...

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The story of Name.com + Scroll Kit.


This is Pat, a.k.a “Fro” one of our ninja developers. He peruses the Interwebs like a BOSS, catching every viral video and trend weeks before hitting the masses. One day his online adventures lead him to a hackernews article about Scrollkit.com. Immediately intrigued about the product created by the dynamic designer + coder duo, he started playing around. Naturally wanting to be a part of something so hot, he kicked an email out to share with the team. It didn’t take long for the positive feedback to roll in. Bill (CEO, founder, Chief) caught word and reached out to former Denverite, and Founder of ScrollKit.com, Cody Brown. The meeting of the minds went well and here we are a week or two later, offering Scroll Kit to you!

It’s majorly badass so jump in and get your hands dirty...

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New Dots Going In New Directions


Looking through the list of new gTLDs (nTLDs), there are many that have very practical uses for a lot of people. A .bank domain makes a lot of sense from the bank and the customer’s perspective to ensure security and market effectively. Being environmentally friendly is popular, important and covered by .eco or .green. No matter what your profession or interest, chances are that there is a nTLD for you. It easy to see why most of the nTLDs were applied for.

On top of the nTLDs you would probably expect, there are a few you might be surprised to learn about. These nTLDs boldly defy common convention and in some cases even reality. As a company that values breaking the mold, we love these nTLDs are excited to offer them...

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How To Set Up An Email Address For Your Business


HOW TO SET UP AN EMAIL ADDRESS FOR YOUR BUSINESS

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These days it is almost more important to have an email address for your business than a physical address. Setting up an email account for your business can be done a few different ways. The easiest way is to set up a free account. You can also choose to go through your domain provider or through your website hosting company. Whichever way you choose, your company will benefit from it.

Free Email

Popular services like Gmail, Yahoo, and Mail.com offer several free options for your business email.  While these services do not provide a yourcompany.com option, they do offer a cheap alternative for the small business on a budget and for those not quite ready to establish a full web presence...

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