Searching for domain names
Last Updated: January 01, 2026
Finding the right domain name is the first—and often most important—decision you will make when setting up a website. While picking a name can feel overwhelming, following these fundamental guidelines will help you find a domain that lasts.
Guidelines for a great domain
Keep it short: Shorter names are easier to remember, faster to type, and less prone to typos.
Be descriptive: Ideally, your name should reflect what your company does. For example, name.com clearly indicates a service related to domain names.
Ensure it is "Radio-Friendly": Choose a name that is easy to say aloud. If you give your URL to someone over the phone, they should be able to spell it without confusion.
Avoid spelling traps: Stick to words with a single, common spelling. Avoid using numbers (which can be spelled out or typed as digits) or hyphens, which often lead visitors to the wrong site.
Check for trademarks: Always research your chosen name to avoid trademark infringement. Registering a name that belongs to another entity can lead to legal disputes and the loss of your domain.
Explore New TLDs
If your preferred name is taken in older extensions like .com or .net, consider the hundreds of New TLDs now available. These extensions allow you to be more specific and creative:
A .attorney domain immediately tells visitors your profession.
A .rocks or .ninja domain adds personality and branding flair to your site.
How to register your new domain
Once you have decided on a name, follow these steps to secure it:
Go to name.com and type your desired name into the search bar.
Click Search to view available extensions and pricing.
Click the name you want and add it to your cart.
Click the Shopping Cart icon in the upper right.
Follow the instructions to complete your order.
After your purchase is complete, you are ready to build your website or set up a professional identity with one of our email offerings.
