The recipe for a perfect domain:

1.  Simplicity

People will need to remember your domain and type it on a keyboard or touchscreen. Make it easy on them by keeping it short and simple.

2. Branding

Take a shot at some domain extensions that will brand your website for a specific use. Got a lot of video? Try .TV. Got a business? Why not .BIZ? Got a non-profit? .ORG is right up your alley.

3. Keywords

Keywords make it easier for people to find your site. The right combination of keywords can make a catchy and search-friendly domain.

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