5 ideas for selecting your new domain name
By Alisha Shibli
Let’s say you’ve got the best idea since sliced bread. Now all you need is a perfect name that can represent this idea. The process is certainly not easy.
When coming up with a name for your idea — could be a startup, a personal blog, a product, a rebrand, or just about anything else — it is difficult to determine where to start. Normally when it comes to creating an excellent brand, the first step is to define the brand’s underlying tone and aligning it with your audience and your overall strategic plan.
Your .ORG comes with baggage—the good kind
By: Lauren Lao, Marketing Manager, Public Interest Registry
For many organizations—for-profit or not—choosing a domain extension that aligns with doing “good” in the world is a good decision. Trust is a cornerstone for any organization operating online, and in the business of domains, research shows that .ORG is trusted as THE place online where organizations and people gather to make a difference. There is a common misconception that you have to be a nonprofit to get a .ORG domain. The truth is .ORG is an open domain for anyone with a mission that serves many different types of organizations, as evidenced by the diverse makeup of its users.
5 ways blogging helps in brand building
by Eshan Pancholi
We live in an age where information plays a significant role in brand building. In fact, marketing gurus and brand experts believe that leveraging blogging to build business brands is an effective marketing route. That’s why most Fortune 500 companies and up-and-coming startups have invested in blogging.
The premise of a great brand is to lead the pack and become the ‘gold standard’ in a specific niche. Organic marketing is the backbone of successful marketing and brand building—and the most important element of organic marketing is content marketing.
While content marketing comprises of various functions, blogging happens to be the most pivotal of them all. Why? Well, that’s what we’re going to touch upon in this article.
Here’s how blogging will help to transform your business into a promising and sustainable brand.
.DEV domains are now available
The GA date is finally here, and you can now register a .DEV domain for your website.
Preorder .DEV and get a free SSL certificate
One of the most anticipated new domains is almost here. While .DEV doesn’t officially become Generally Available until Feb. 28, 2019, you can now preorder your domain in the hopes of being the first to grab it when the drop date rolls around. Better yet, preorders for .DEV now include free Advanced Security, which comes with the SSL certificate needed to make .DEV resolve.